Through deep-rooted retail partnerships, Selective Brands commands premier in-store positioning—securing prime floor placement and high-impact advertising space that maximizes visibility and consumer engagement across our entire portfolio. Our established distribution network spans every leading cosmetic retailer across Baghdad, Basrah, Erbil, and Sulaymaniyah.

Today, Selective Brands powers over 1,090 active points of sale across all major Iraqi cities, delivering unmatched nationwide reach and market access.